{"id":2936,"date":"2022-07-18T10:55:43","date_gmt":"2022-07-18T14:55:43","guid":{"rendered":"http:\/\/149.4.100.129\/communications\/?page_id=2936"},"modified":"2025-02-26T13:40:19","modified_gmt":"2025-02-26T18:40:19","slug":"queens-college-branding","status":"publish","type":"page","link":"https:\/\/www.qc.cuny.edu\/communications\/queens-college-branding\/","title":{"rendered":"Branding Resources"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.23.1″ _module_preset=”default” background_color=”#E71939″ background_enable_image=”off” background_enable_video_mp4=”off” background_video_height=”600px” background_video_pause_outside_viewport=”off” background_pattern_horizontal_offset=”-100%” background_pattern_vertical_offset=”-100%” custom_padding=”||41px|||” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Queens College Branding” _builder_version=”4.22.1″ _module_preset=”default” header_font=”Times New Roman||||||||” header_text_color=”#FFFFFF” header_font_size=”45px” header_letter_spacing=”2px” global_colors_info=”{}”][\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”5px|||||” locked=”off” global_colors_info=”{}”][et_pb_row disabled_on=”off|off|off” _builder_version=”4.22.1″ _module_preset=”default” width=”100%” max_width=”100%” custom_padding=”|40px||40px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_accordion open_toggle_text_color=”#333333″ closed_toggle_text_color=”#E71939″ _builder_version=”4.27.4″ _module_preset=”default” toggle_level=”h4″ toggle_font=”|600|||||||” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][et_pb_accordion_item title=”Website Stylesheet and Editorial Guidelines” _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n

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Branding and editorial guidelines enable Queens College\u2014a large, diverse organization\u2014to build and communicate a clear institutional identity to its many target audiences.These rules simplify work for content editors and give our site a more consistent look and feel.<\/span><\/p>\n

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\"Web
Web Editorial Guidelines<\/p>\n

Click to download PDF<\/a><\/p>\n<\/div>\n<\/div>\n

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[\/et_pb_accordion_item][et_pb_accordion_item title=”Queens College Logo” open=”on” _builder_version=”4.27.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

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Departments should only use approved logos and should not create their own.\u00a0<\/span>It is important for all Queens College communications to have a consistent look and feel across all platforms in order to build on QC brand recognition. If you would like to request sub-branding for your department, please contact\u00a0jefferson.caballero@qc.cuny.edu<\/a>.\u00a0Sub-branding consists of the Queens College logo with your department name next to the QC logo.\u00a0<\/span><\/span><\/span><\/p>\n

Please review the Queens College Brand Graphics Guidelines to the right for correct logo usage. Use logo in color whenever possible. File formats Gif, png and jpg format: Logos are 72 dpi in RGB. Tif format: Logos are 300 dpi in CMYK. Eps format: Logos are vector based in CMYK. Contact Design Services for the two-color PMS version of the logo. Additional color backgrounds are permissible; please refer to guidelines for available options. Contact Design Services at extension 7-5920 with questions regarding logo usage and guidelines.<\/span><\/span><\/p>\n

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Queens College Brand Graphics Guidelines\"\"<\/strong><\/p>\n

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Click to download PDF<\/a><\/p>\n

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PRIMARY LOGO<\/span>
Color<\/span>
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Download<\/strong>\"\"
eps<\/a><\/span><\/strong> |<\/span> gif <\/a><\/span><\/strong>| <\/span>jpg<\/a> <\/strong>| <\/span>png<\/a><\/strong> | <\/span>tif<\/a><\/strong>
Right click or option-click the link and choose \u201cSave As\u2026\u201d to download this file.<\/div>\n<\/div>\n
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<\/strong><\/span>Grayscale<\/strong><\/span><\/p>\n<\/div>\n

Download\"\"<\/strong>
eps<\/a><\/span> | gif<\/a> <\/span>| jpg<\/a> | png<\/a> | tif<\/a><\/strong>
Right click or option-click the link and choose \u201cSave As\u2026\u201d to download this file.<\/div>\n<\/div>\n
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Black Background<\/strong><\/span><\/p>\n

Please note that the background shape is not part of the logo<\/span><\/p>\n<\/div>\n

Download\"\"<\/strong>
eps<\/a><\/span> | gif<\/a> <\/span>| jpg<\/a> | png<\/a> | tif<\/a><\/strong>
Right click or option-click the link and choose \u201cSave As\u2026\u201d to download this file.<\/div>\n
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HORIZONTAL LOGO<\/span>
Color<\/span>
<\/strong><\/span><\/p>\n<\/div>\n

Download\"\"<\/strong>
eps<\/a><\/span> | gif<\/a> <\/span>| jpg<\/a> | png<\/a> | tif<\/a><\/strong>
Right click or option-click the link and choose \u201cSave As\u2026\u201d to download this file.<\/div>\n<\/div>\n
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Grayscale<\/span>
<\/strong><\/span><\/p>\n<\/div>\n

Download\"\"<\/strong>
eps<\/a><\/span> | gif<\/a> <\/span>| jpg<\/a> | png<\/a> | tif<\/a><\/strong>
Right click or option-click the link and choose \u201cSave As\u2026\u201d to download this file.<\/div>\n
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Black Background
<\/span><\/strong>Please note that the background shape is not part of the logo<\/span>
<\/strong><\/span><\/p>\n<\/div>\n

Download\"\"<\/strong>
eps<\/a><\/span> | gif<\/a> <\/span>| jpg<\/a> | png<\/a> | tif<\/a><\/strong><\/div>\n
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Right click or option-click the link and choose \u201cSave As\u2026\u201d to download this file.<\/div>\n
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LOCKUP LOGO<\/span><\/strong><\/div>\n<\/div>\n<\/div>\n<\/div>\n
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White Background<\/span><\/strong><\/p>\n

The CUNY logo lockup should be used when dealing with external entities. The preferred presentation of QC\u2019s primary logo is on white or black backgrounds. All program and office pages on the Queens College website will bear this logo.<\/p>\n<\/div>\n

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Download\"\"<\/strong>
eps<\/a> | gif<\/a> <\/span>| jpg<\/a> | png<\/a> | tif<\/a><\/strong>
Right click or option-click the link and choose \u201cSave As\u2026\u201d to download this file.<\/p>\n

Black Background<\/span><\/strong><\/div>\n

Download\"\"<\/strong>
eps<\/a><\/span>\u00a0|\u00a0gif\u00a0<\/a><\/span>|\u00a0jpg<\/a>\u00a0|\u00a0png<\/a>\u00a0|\u00a0tif<\/a><\/strong>
Right click or option-click the link and choose \u201cSave As\u2026\u201d to download this file.<\/p>\n

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[\/et_pb_accordion_item][et_pb_accordion_item title=”Email Signatures” _builder_version=”4.22.2″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n

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Adding an Email Signature to Outlook<\/span><\/strong><\/span><\/p>\n

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  1. To start, download the Word document and select from five signature options: <\/span>Signature Template<\/a><\/strong><\/span>
    <\/span><\/li>\n
  2. Once you\u2019ve picked your signature,\u00a0<\/span>go here<\/a>\u00a0<\/span>for step-by-step directions and a helpful video on how to go about changing\u00a0your signature.\u00a0<\/span><\/span><\/li>\n<\/ol>\n
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    Basic Email Signature<\/span><\/h4>\n

    Your Name
    <\/span><\/em><\/strong>Your Title
    <\/span><\/p>\n

    Email: YourEmail@qc.cuny.edu<\/span>
    Phone: 347-123-4567 | Mobile: 347-123-4567
    <\/span>Office Building, Room Number<\/p>\n

    65-30 Kissena Blvd,
    <\/span>Flushing, NY 11367
    <\/span>    www.qc.cuny.edu<\/a>
    ________________________________
    \"Queens<\/span><\/span><\/span><\/p>\n

    <\/span><\/span><\/span><\/p>\n

    <\/span><\/p>\n

    <\/span><\/p>\n<\/div>\n<\/div>\n

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    Social Media Signature<\/strong><\/span><\/h4>\n<\/div>\n
    <\/strong><\/div>\n
    <\/strong><\/div>\n<\/div>\n\n\n\n
    \"Academic\"Facebook \"LinkedIn \"Instagram \"Twitter<\/td>\n\n

    Your Name
    <\/span><\/em><\/strong>Your Title<\/span><\/p>\n

    Email: YourEmail@qc.cuny.edu<\/span>
    <\/span>Phone: 347-123-4567 | Mobile: 347-123-4567
    Office Building, Room Number
    <\/span><\/p>\n

    65-30 Kissena Blvd
    <\/span>Flushing, NY 11367
    <\/span>www.qc.cuny.edu<\/a>
    ________________________________<\/span><\/span><\/p>\n

    \"Queens<\/span><\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    To request your department’s own social media icon, please email:\u00a0<\/span><\/span>marketing@qc.cuny.edu<\/span><\/a><\/p>\n

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    Headshot Signature<\/strong><\/span><\/h4>\n

    Headshots must be sized to 150×150 pixels before pasting into the signature editor.<\/span><\/p>\n\n\n\n
    \"\"
    \"Facebook \"LinkedIn \"Instagram \"Twitter<\/td>\n    		\n

    Your Name
    <\/span><\/em><\/strong>Your Title<\/span><\/p>\n

    Email: YourEmail@qc.cuny.edu<\/span>
    <\/span>Phone: 347-123-4567 | Mobile: 347-123-4567
    Office Building, Room Number
    <\/span><\/p>\n

    65-30 Kissena Blvd
    <\/span>Flushing, NY 11367
    <\/span>www.qc.cuny.edu<\/a>
    ________________________________<\/span><\/span><\/p>\n

    \"Queens<\/span><\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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    Co-brand Signature: Department<\/strong><\/span><\/h4>\n\n\n\n
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    Your Name
    <\/span><\/em><\/strong>Your Title<\/span><\/p>\n

    Email: YourEmail@qc.cuny.edu<\/span>
    <\/span>Phone: 347-123-4567 | Mobile: 347-123-4567
    Office Building, Room Number
    <\/span><\/p>\n

    65-30 Kissena Blvd
    <\/span>Flushing, NY 11367
    <\/span>www.qc.cuny.edu<\/a><\/p>\n

    \"\"<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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    Co-brand Signature: CUNY<\/strong><\/span><\/h4>\n\n\n\n
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    Your Name
    <\/span><\/em><\/strong>Your Title<\/span><\/p>\n

    Email: YourEmail@qc.cuny.edu<\/span>
    <\/span>Phone: 347-123-4567 | Mobile: 347-123-4567
    Office Building, Room Number
    <\/span><\/p>\n

    65-30 Kissena Blvd
    <\/span>Flushing, NY 11367
    <\/span>www.qc.cuny.edu<\/a><\/p>\n

    \"QC_CUNY_signature\"<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    [\/et_pb_accordion_item][et_pb_accordion_item title=”Zoom Backgrounds” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n

    Adding a Virtual Background to Zoom<\/span><\/strong><\/span><\/p>\n

      \n
    1. Click on image.<\/strong> Full size image appears in the browser window.<\/span>
      <\/span><\/li>\n
    2. Right click on image or press control and left click.<\/span>
      <\/span><\/li>\n
    3. Select, Save image as\u2026<\/span>
      <\/span><\/li>\n
    4. Rename your image (optional) and save to your computer. Make a note of where you have saved it on your Desktop
      <\/span><\/li>\n<\/ol>\n

      Adding a Virtual Background to Zoom<\/strong><\/span>
      Sign in to Zoom<\/strong> desktop client.<\/span>
      Click settings.<\/span>
      Click virtual background.<\/strong><\/span>
      Add image.<\/span><\/strong>
      To disable virtual background, choose the option None<\/strong>.<\/span><\/p>\n

      <\/a><\/a><\/a><\/p>\n

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      <\/a><\/a><\/h1>\n

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      [\/et_pb_accordion_item][et_pb_accordion_item title=”Maintaining Departmental\/Office Websites” _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n

      Each department\/office\u00a0should designate\u00a0at minimum one content publisher\u00a0<\/b>to maintain and manage site content. In addition, to facilitate the management of information, we are providing the following framework for roles on the website. These roles include:\u00a0<\/span><\/p>\n