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Business and Liberal Arts (BALA)

BALA Courses
All BALA courses stress critical thinking, effective writing and speaking, ethical decision making, and teamwork. Faculty are selected for their academic excellence and familiarity with the business world.
First-Level Courses

BALA 100 ~ Introductory Seminar - Students meet in small groups to explore the meaning of the terms liberal arts, work, and business, and the connections among these concepts.


Intermediate Courses

BALA 201W ~ Writing for Business - Intensive practice in writing effectively in a variety of business situations; drafting and revising documents in case-study settings, creating corporate internal communication pieces, and developing brochures and press releases.

BALA 103W ~ Critical Thinking in Business - This course is intended to introduce students to effective reasoning and give them the tools to apply such reasoning in the business context and throughout their lives. Students will learn how to critically evaluate information presented to them—to define issues, ask pertinent questions, challenge assumptions, recognize speaker objectives and motivations, analyze arguments, and evaluate evidence—and will apply this knowledge to real-world scenarios.

Accounting 100 ~ Financial and Managerial Accounting - Information for Decision Making  - Teaches non-accountants to understand pertinent numerical information in personal, public, and corporate situations. Budgeting and financial reasoning.

BALA 165  ~  Oral Communication in the Workplace - Fundamentals of oral communication in business settings, including interpersonal communications, listening, informative briefings, public presentations, small and large group interaction, and interviewing.

BALA 200 ~ Introduction to Entrepreneurship - An introduction to the process of beginning a new enterprise; learning how to take an idea for a new or improved product or service and turn it into a business. Students will create a full-fledged business plan, suitable to be sent to possible investors and lenders. Emphasis will be placed on creating the plan, and then presenting that plan in an effort to convince investors of the viability of the business. Students will learn the thought processes and skills required to succeed when tackling the problems faced by the entrepreneur. 

Upper Level Courses

BALA 302 ~ Law and Ethics of Business - Law and ethics are not mutually exclusive terms. Students will learn to examine situations in the news from legal and ethical perspectives. As employees and future managers, they will be able to consider their own decisions from these vantage points. More important, they will become wary of easy answers to tough questions.

BALA 303 ~ Analytical Problem Solving and Decision Making in Business - Rational steps used in problem solving and analytical thinking in practical situations. Including case studies and management games, this course helps students to appreciate the role of intuition, creativity, and imagination in solving problems. Students learn strategy-formulation techniques culminating with a business strategy simulation competition.

BALA 398.3 ~ Principles of Marketing - This course may be taken as a replacement for or in addition to ACCT 100.  Develop skills needed to position a brand, business, or product.  Students will learn to think strategically about marketing in today’s global environment.



 Office Information

Director: Alicia M. Alvero, Interim
Dept. Office: Honors Center (Temp 3)
Room 06
Phone: 718-997-2860
Fax: 718-520-7659

Applying to the BALA Program

To apply to the BALA program, please click here to fill out and submit your application. Be sure to include the completed Declaration of Minor Form with your application (right-click and save the form to your computer, then fill it out and save it before uploading). The Honors BALA minor requires maintenance of a 3.0 overall GPA, and a 3.0 GPA in the required BALA courses.

Registration Information

For current BALA students only:
Regular online registration will operate as usual —You will register for classes through CUNYfirst on your designated date. If for some reason you are unable to register for certain BALA classes, please click on the link and submit the Enrollment Request Form.

We will process the forms in the order we receive them. If there are any conflicts with your registration, we will contact you to resolve it. Please check CUNYfirst to confirm class enrollment. It may take up to 24 hours to process all requests.

Please see more important BALA registration information.

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